Associate App Store Optimization Manager

About the Employer
As a leading mobile games developer, Jam City is looking to “level up” our talent. We’re on the hunt for innovators who consider themselves dynamic, collaborative, and thrive in a fast-paced environment.

RESPONSIBILITIES

  • Optimize the conversion of the stores landing pages, including creatives and copy
  • Partner with Product Marketing, User Acquisition, and Creative Services teams to help guide ASO strategy and execution
  • Develop, execute, and track tests for all Jam City games leveraging analytics tools, like SensorTower, AppAnnie, StoreMaven, App Tweak and more.
  • Keyword optimization and analysis to increase store visibility through search
  • Work with publishing analyst and User Acquisition teams to help measure the impact of creatives on product page CVR
  • Share best practices and ASO insights regularly with internal teams

QUALIFICATIONS

  • 3-5 years of user acquisition and/or data-oriented marketing experience
  • Excellent Knowledge applying A/B Testing
  • Experience working with creative agencies/ability to provide creative briefs
  • Excellent writing skills (SEO oriented)
  • Outstanding analytical, proactive and communication skills with a data-driven mindset
  • Organized, detail-oriented and work well independently
  • Team player with great motivation and willingness to learn
  • Experience working with the Apple App Store and Google Play
  • Proficient using Microsoft Office Suite

NICE TO HAVE

  • Experience using Tableau
ABOUT JAM CITY
Jam City is an award-winning mobile entertainment studio providing unique and deeply engaging games that appeal to a broad, global audience.

Led by CEO Chris DeWolfe, former MySpace co-founder and CEO, and COO Josh Yguado, former 20th Century Fox executive, Jam City is the creative powerhouse behind some of the highest-grossing and most enduring mobile games. Jam City’s global franchise Cookie Jam has generated more than half a billion dollars, and Panda Pop has more than 120 million downloads to date.

The company also is the go-to studio for Hollywood, having developed immersive, narrative-rich mobile games around iconic entertainment brands. The company’s popular RPG game Harry Potter: Hogwarts Mystery was the #1 game in more than 40 countries at its launch in April 2018.

Jam City has nine studios located in Los Angeles (HQ), Berlin, Buenos Aires, Bogotá, Burbank, Cedar Falls, San Diego, San Francisco, and Toronto.