King is a leading interactive entertainment company for the mobile world, with people all around the world playing one or more of our games. We have developed more than 200 fun titles, and offer games that are enjoyed all around the world. Our franchises include Candy Crush, Farm Heroes, Pet Rescue and Bubble Witch. We have 272 million monthly active users as of first quarter 2019 across web, social and mobile platforms.
At King, we design games with a broad appeal, which allow people to play for a moment, then move on with their day and pick up their game later. Our games are also synchronised across platforms, allowing players to switch seamlessly between devices and platforms and continue their game wherever they left off, so they can play anywhere, any time and on any device. For us, this is encapsulated in the idea of bitesized entertainment.